New crush x Golf Bag by Alexander W
When you think of golf, what designers do you think of? I’m guessing that your mind probably went immediately to a company like Ralph Lauren or Lacoste, both of which go out of their way to associate themselves with the leisurely sport. If you’re super preppy, maybe you even thought of Lilly Pulitzer and her bright printed shorts. The last person on your mind (other than maybe Rick Owens) was likely Alexander Wang.
And yet, fans of the brand know that on his Spring 2012 runway, Wang was inspired by a number of athletic activities, and the golf influence among his bag designs was impossible to ignore. In fact, some of his handbags looked nearly big enough to hold an actual set of clubs, with the Alexander Wang Small Golf Bag providing an alternative that can actually be carried. The question is, though, you carry it?