In order to celebrate their 10 year milestone, decided to collaborate with the people who inspire them day-in and day-out: the fashion blogger. picked, you got it, six of the top fashion bloggers from around the globe and asked them to design a limited edition shoe. The bloggers () had carte blanche to create their items, making a trip to Portugal to develop their items with a top manufacturer. The six designs will be sold exclusive through Farfetch.com and Sixlondon.com, where you can get a sneak peek of the items and judge for yourself whether the already blurred lines between blogger/critic/designer have been successfully erased.
Each of the shoes can be seen in the video below, as the fashion bloggers talk about the ideas and concepts of their designs.